Media Innovation
I offer consulting services to media companies, industry research groups and non-profit institutions, focusing on revenue strategies, best-practices research and compelling stories.
Latest Research
Community Councils in Journalism Collaboratives
Early evidence of impact among community members highlights ways to increase engagement.
The Growing Strength of Public Media Local Journalism
This report closes the critical gap in collective knowledge about one set of important institutions for rebuilding local news: the public media system.
Developing journalism collaborations for local impact
The role of collaborative scaffolding and solutions journalism in changing local media ecosystems.
Quid pro quo(te): The rise of partnership journalism
Want to know the nuts and bolts of collaborative journalism? Check out how news orgs are partnering today to expand reach and amplify coverage.
Newsletter Strategy
Newsletter strategies for journalists
How to create, grow & monetize newsletters
Making a Newsletter: What happens before nonprofit newsrooms hit “send?”
This piece looks at the workflow of a newsletter and teases out the balance between editorial and business sides of the newsroom.
Newsletter Guide.org
If you’re looking to boost your newsletter game, this guide offers a soup-to-nuts primer.
Newsletter Wizards
We are newsletter aficionados who read, study and support newsletter strategy for newsrooms and media companies.
Community Connections
The Single Subject News Project
Through this research, I worked directly with news orgs, such as the Hechinger Report, on their newsletter and Facebook strategies.
Mother Jones: Creating a Thriving Legacy News Magazine through Mission, Strategy, and Experimentation
How did this nonprofit news org raise $25 million through reader donations? Read this case study to find out.
Quick & Scrappy Audience Research
Leveraging Newsletters to Learn About Your Audience
Climate Journalism
Climate Journalism Collaborations Workshop
Collaborations across newsrooms and organizations are becoming increasingly commonplace in journalism, and climate change is a popular topic for these joint projects.
The State of Environmental Reporting
As communities across the globe increasingly face the effects of climate change, newsrooms are struggling to find the resources and staff to cover the environment.
Climate Collaborations: Center for Cooperative Media case study
Looking specifically at climate-change reporting, I found how collaboratives in journalism can work together to deal with unique issues in covering climate.
Teaching
Knight Center for Journalism in the Americas, The University of Texas at Austin
Medill’s Journalism school at Northwestern University
Journal of Public and International Affairs
A publication of the Woodrow Wilson School of Public and International Affairs and APSIA at Princeton University
Publishing Projects
Studio Ralstin
Edna St. Vincent Millay’s “Poems” - Published Spring 2021
Unpacking
A modern take on the proverbial water cooler chat. Carrie & Emily, two remote colleagues, talk shop and take a break together.
Wage Rage
Negotiating equal pay for equal work.